ID, The Investigation Discovery Channel, ranked as the basic digital network that satisfied subscribers the most in the most recent Beta Research Digital Cable poll with 65% of viewers expressing satisfaction.
PBS Kids Sprout ranked second with a 63% score. Gospel Music Channel and NFL Network tied in terms of Ave. Perceived Value, pegged at $2.06.
Nat Geo Channel was the favorite among Men 18+ and Hispanics; NickToons TV was tops among teens and TV One and Nat Geo Channel tied for tops among African Americans.
Top Basic Digital Cable Networks in terms of Viewer Satisfaction
Top-Ranked Digital Basic Networks Viewers of Network Very Satisfied
ID, Investigation Discovery 65%
PBS Kids Sprout 63%
Gospel Music Channel 62%
Discovery Health Channel 62%
History International 59%
National Geographic Channel 59%
Source: Beta Research Corp.
Wednesday, October 14, 2009
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