Wednesday, September 16, 2009

Cookie Jar TV, BFC, Ink

This week marks MGA Entertainment's launch of ., a new doll line featuring a group of five characters, each with their own personality and background story. Designed to underline the importance of being part of a supportive group of friends and working together, each BFC, Ink. (Best Friends Club, Ink.) doll comes with various fashion items and interactive journals. There are two different BFC, Ink. categories within the doll line, the BFC, Ink. 18-inch dolls and BFC, Ink. Fashion Dolls. Each doll comes with outfits, accessories, a BFC, Ink. Book and lock and key and a special membership card, which can be used to unlock game content online. Additionally, there will be a tween-targeted line of fiction books, written in journal format, tied in with the property that produced in partnership with Parragon Publishing. The publishing effort also provides girls with various tools to create their own club with titles such as BFC, IN. Club Kit.


CBS and Cookie Jar Entertainment will launch Cookie Jar TV, a three-hour Saturday morning kids block, on Saturday, September 19 on CBS. The newly named Educational/Informational compliant block for the 2009-10 season will include episodes of Busytown Mysteries and Noonbory & the Super 7 as well as episodes of Sabrina: The Animated Series. The Cookie Jar TV schedule will generally look as it does below, though its day and times may differ market-to-market and in some markets CBS News' The Saturday Early Show will air 9-11a. Cookie Jar TV takes over for the Kewlopolis (2007-9) Saturday morning block that had been originally programmed by DIC Entertainment, which was subsequently acquired by Cookie Jar Entertainment. Kewlopolis replaced KOL Secret Slumber Party on CBS (2006-7), also programmed by DIC, which in turn took over for the Nickelodeon programmed Nick Jr. on CBS (2000-6) and which became Nick on CBS in 2002. Prior to fall 2000 CBS programmed its own kid-targeted Saturday morning block.

Cookie Jar TV from September 19, 2009:
7a Busytown Mysteries
7:30a Noonbory & the Super 7
8a Busytown Mysteries
8:30a Sabrina: The Animated Series
11a Busytown Mysteries
11:30a Noonbory & the Super 7
(different episodes in each time slot)

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