Squared Entertainment

A Squared Entertainment, a new kid's media company co-founded by former DIC Entertainment topper Andy Heyward and marketing veteran Amy Moynihan, has partnered with AOL on a slate of new edutainment animated webisodes (3-5 minutes each) including celebrities featuring Warren Buffett, Gisele Bundchen, Martha Stewart and Carl Sagan. The webisodes will premiere on AOL, which will also help distribute them. The webisodes include Secret Millionaire's Club, featuring billionaire Buffett, and GiGi & the Green Team, featuring Bundchen, are scheduled to debut on AOL this fall with Little Martha, featuring Stewart, and Kosmos, inspired by the late Sagan and created by Cosmos co-author Ann Druyan, set to launch in spring 2010. AOL has also teamed with MGX Lab to create interactive worlds for each property with games and activities.